Corporate Gurukul
With the new national education policy, there will be fundamental changes in the education landscape in India - including a welcome addition of design thinking in schools. Corporate Gurukul as an organization has been at the forefront of experiential learning programs since 2007.
We have been working with the fantastic folks at Corporate Gurukul and with Rajesh Panda to craft the communication strategy and design across their platforms. The communication design follows the new brand identity created by Landor and helps bring their programs and experiences to life.
We conducted a 3 day workshop on communication strategy across various teams to build an integrated communication framework. Spanning alumni, programs and brand messaging, the communication strategy is being rolled out across
several channels and touch-points.